StartupSmart is a free news and information website for Australian start-ups and people thinking of starting their own business. With a daily email alerting our subscribers to the fresh information, resources, advice, trends and support written by our journalists and community of experts and start-up entrepreneurs, StartupSmart is the ultimate destination for Australian start-ups.

StartupSmart is the brainchild of entrepreneur Amanda Gome, founder of SmartCompany and CEO of Private Media.

“When I was setting up my business, I often felt very alone and isolated. There was no daily publication to read, no site to help and no community to join. I knew from both researching start-ups and fast growing companies for more than 20 years, that the year setting up the business and the first few years of operations are the hardest for most entrepreneurs.”

“During that start-up phase you need specialist assistance, news and advice. The critical decisions you make at that stage affect the life of your business. It really is a question of starting up dumb or starting up smart.”

“During that start-up phase you need specialist assistance, news and advice. The critical decisions you make at that stage affect the life of your business. It really is a question of starting up dumb or starting up smart.”

“I vowed that once SmartCompany, a news site for entrepreneurs, was established, I would return to the start-up space. StartupSmart is the result: a publication that assists people thinking of taking the leap and holding their hands during those first few years of starting up.”

“One more thing. When I started my business, I found mornings the hardest: opening my laptop and often wondering what the hell I was doing. That is why we are also creating a daily email that arrives around 8.30am every day so when you start your day, you start with us, you start with our mentors, our advise, our warnings… you start your day smart!”