Marketing All publicity isn’t good publicity: What smart PR looks like Catriona Pollard 04 June, 2019
Marketing Startups Rather than paying thousands of dollars, here’s how nine-month-old business SkilledSmart did its own PR Dominic Powell 27 July, 2018
Startups Marketing Seven PR stunts or media campaigns that catapulted businesses into the news Dominic Powell 27 July, 2018
Marketing Startups “Get their name right”: The five biggest mistakes businesses make when doing their own PR Dominic Powell 27 July, 2018
Startups Can you keep a secret? Lessons for startups operating in stealth-mode Angela Castles 18 September, 2017
Marketing How this small business owner “hacked” UberEATS to benefit his business—and his wallet Dominic Powell 16 February, 2017
Marketing “Not so clever”: Weight Watchers’ raunchy publicity stunt attracts critics The New Daily 19 October, 2016
Marketing Fashion business backed on Shark Tank faces claims of poor customer service and not providing refunds: How to respond to negative publicity Dominic Powell 29 July, 2016
Marketing Six strategies to improve your PR (without chasing media coverage) SmartCompany 13 May, 2016
Startups YOUR SAY: How to craft the pitches that are music to journalists’ ears StartupSmart 14 October, 2015
