Marketing Shame on you: Can you change behaviour by making your customers feel ashamed? Bri Williams 15 July, 2019
Retail The IKEA effect: Consumers value the fruits of their labour over instant gratification The Conversation 23 April, 2019
Marketing Brain ticks and finger clicks: Five basic dynamics of human behaviour used to persuade shoppers Engel Schmidl 11 September, 2012
