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Stylerunner founders raise $1.6 million for new app that reimagines the coupon

The founders of Aussie activewear retailer Stylerunner have raised $1.6 million in seed funding to fuel their latest venture โ€” curated shopping, discovery and discounts app Her Black Book. Twin sisters Sali Sasi and Julie Stevanja launched Her Black Book in November last year, some 10 years after they launched one-stop online activewear shop Stylerunner. […]
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Her Black Book co-founders Julie Stevanja and Sali Sasi. Source: supplied.

The founders of Aussie activewear retailer Stylerunner have raised $1.6 million in seed funding to fuel their latest venture โ€” curated shopping, discovery and discounts app Her Black Book.

Twin sisters Sali Sasi and Julie Stevanja launched Her Black Book in November last year, some 10 years after they launched one-stop online activewear shop Stylerunner.

Stylerunner fell into receivership in 2019, and was acquired by Accent Group weeks later.

This capital raise was led by Andrew Hagger, chief executive of Andrew Forrestโ€™s Tattarang and Minderoo Foundation, and also included Afterpayโ€™s Touch Ventures, as well as several other angel investors.

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