39. 360 Finance

Founder: Matt Burgess

Revenue: $528,979

Started: 2007

Head Office: Queensland

Employees: 4

Industry: Finance

Website: www.360finance.com.au

Start ups in crowded markets have the challenge of competing against some bigger, more capitalised rivals – and that includes online businesses.

Matt Burgess, founder of vehicle finance brokerage service 360 Finance, says one of the biggest challenges when starting his business was simply being found. He quickly learned search engine optimisation is crucial for any growing business and immediately started learning.

“Car finance is an extremely competitive industry and there are some very big competitors who dominate the online market,” he says.