1. Untitled Group

Revenue: $59.5 million
Growth: 597.41%
Founders: Nicholas Greco, Filippo Palermo, Christian Serrao, Michael Christidis
Head office: Melbourne, VIC
Year founded: 2017
Employees: 70
Industry: Media and entertainment
Website: untitledgroup.com.au

How Untitled Group started

Nicholas Greco, Filippo Palermo, Christian Serrao, and Michael Christidis had been running nightclubs together when they had a crack at hosting their own multi-day festival, Beyond the Valley, in 2014.

After building up traction in event hosting, they decided to pull together their efforts under one umbrella company – Untitled Group – in 2017.

Growth

Now Untitled Group sells more than 450,000 tickets a year and has launched Pitch Music & Arts, Wildlands, Grapevine Gathering, For The Love, Sun Cycle and Ability Fest.

It has grown from seven staff in January 2021 to more than 65 full-time employees in 2023.

That’s without mentioning the jaw-dropping average revenue growth over the past three financial years: 597%.

Where to next

Last year Untitled Group was ranked third in The Smart50 Awards 2022 and won The Resilience Award. Now the founders have taken the top spot.

One of the company’s best assets now is its database of festival-goers, and the founders have their eye on more core vertical collaborations, and getting better audience insights from their data.

Along with the top spot, Untitled Group also won the Marketing Award at The Smart50 Awards 2023.

Back to The Smart50 Awards 2023.