Apple recently launched its new iPhone 3G S model, featuring new capabilities such as voice controls and long-awaited video-recording power.
It seems the move was successful, with YouTube saying it recorded a surge in the number of videos being uploaded to its site within the seven days after the product launched in the US.
YouTube product manager Dwipal Desai and community manager Mio Quagliarello said in the company’s blog that the number of videos uploaded to the site from mobile phones jumped 400% per day since the 3G S launch in the US on 19 June.
The phone was marketed on the basis users could shoot, edit and upload movies with ease. The number of movies uploaded to YouTube is sure to rise, with one million units worldwide already sold ahead of the Australian launch last Friday.
Patrick Stafford is a freelance journalist and a former deputy editor of SmartCompany.
Comments