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3. Midnight Health

Midnight Health was created after identifying a need for accessible women’s healthcare products. See their Smart50 rank.
SmartCompany
SmartCompany

Revenue: $26.8 million
Growth: 254%
Founders: Nic Blair, Matthew Anderson
Head office: Fortitude Valley, QLD
Year founded: 2020
Employees: 62
Industry: Healthcare
Website: midnight.health

How Midnight Health started

Midnight Health entered the healthcare scene in 2021 with its brand Youly, after identifying a need for accessible, discreet delivery of essential women’s healthcare products, starting with contraception and becoming the first service in Australia to offer delivery of the ‘morning after pill’. Following hot on its heels was men’s health brand Stagger, addressing everything from sexual health to hair loss. The company’s third brand, hub.health, goes broader, enabling patients to access general consultations and specialised treatment plans.

Growth

After raising $40 million in capital from NIB over multiple funding rounds, Midnight Health has to date provided more than 270,000 telehealth consultations to more than 180,000 customers Australia-wide.

Its next step is hubPass, a program working with industry leaders to create healthy, productive workplaces through offering employees access to primary care and pharmacy services.

Where to next

With the hubPass launch, Midnight Health estimates it is on track to solidify its presence in the Australian healthcare market and record over $40 million in revenue by FY25, by investing in technology, collaborating with partners, and implementing targeted marketing.

Back to The Smart50 Awards 2024.